Piaggio Group Steals the Spotlight at EICMA 2024 with New Range of Motorbikes and Scooters

Milan: The Piaggio Group has taken center stage at EICMA 2024 in Milan, showcasing an impressive lineup of new and revamped motorbikes and scooters across its brands: Aprilia, Moto Guzzi, Vespa, and Piaggio. With innovative designs and enhanced performance features, the group reaffirms its place as Europe’s top manufacturer of two-wheelers, reflecting the company’s record-breaking success in 2023 with 559,500 vehicles sold and a turnover nearing 2 billion euros.

Aprilia: High-Performance Sports Bikes and the Tuareg Rally

Aprilia leads the way with its fully-revamped range of motorbikes, headlined by the much-anticipated Tuareg Rally. Inspired by the bike that won the Africa Eco Race, this model is tailored for the most demanding off-road riders. Featuring a raised saddle, spoked wheels, robust hand guards, and advanced suspension, it’s designed to deliver peak performance on challenging terrains. The updated engine mapping and titanium SC Project exhaust give it an edge, making it lighter and more agile.

The RS 660 and Tuono 660 Factory editions stand out in Aprilia’s new Factory range, boasting Öhlins multi-adjustable suspension, launch control, and aerodynamic winglets for stability. The RSV4 Factory, crowned as the world’s most powerful type-approved superbike with 220 hp, showcases new MotoGP-style winglets and predictive control systems, delivering an exceptional experience on both road and track.

Moto Guzzi: The Revamped V7 Sport and Stelvio

Moto Guzzi introduced a new dynamic V7 Sport, which brings high-tech features like a double front disc brake, inverted fork, and Ride by Wire throttle, complete with a dedicated Sport Riding Mode. The new V7 maintains its signature 90° V-twin transverse engine but offers improved performance and style, including ABS and traction control for a safer ride.

The Stelvio and updated V100 series further elevate Moto Guzzi’s offerings. With advanced safety systems and a new wind tunnel, these models promise to satisfy the touring needs of even the most adventurous riders.

Vespa: Iconic Elegance and New Power with the GTS 310

The Vespa brand remains an icon of Italian style, now enhanced with the powerful GTS 310. Boasting a 310 cc engine, the GTS 310 is the most powerful and responsive Vespa ever, with over 70% of the engine components redesigned for increased power and flexibility. The single-cylinder engine now delivers a smoother and more adaptable ride, continuing Vespa’s legacy of blending elegance with modern technology.

Piaggio: Expanded Scooter Range with New Liberty, Beverly, and Medley Models

Piaggio’s high-wheel scooter range has been refreshed, featuring enhanced models for all types of urban mobility. The Liberty, now with a digital instrument panel and redesigned handlebars, continues to be a top choice for ease and comfort. It is available in 50, 125, and 150 cc versions, the latter two equipped with ABS for added safety.

The Beverly now includes a powerful 310 cc engine delivering 27.7 hp, while the Medley has expanded with a 200 cc version, offering 13 kW of power and 16.5 Nm of torque. Both models include ABS and Start & Stop systems, making them ideal for riders who seek a combination of power, comfort, and style.

Apparel and Accessories: Stylish and Functional Gear

In collaboration with Alpinestars, Aprilia and Moto Guzzi presented a collection of technical and lifestyle apparel for motorbike enthusiasts. The Vespa brand also introduced a new line of helmets, reinforcing its status as a trendsetter in Italian style.

With these latest innovations, the Piaggio Group continues to lead the global motorbike and scooter industry, offering cutting-edge technology, iconic design, and an unmatched variety of models for every type of rider.