Maruti Suzuki faces challenges as passenger vehicle industry shows weakness

Maruti Suzuki in focus:  passenger vehicle (PV) industry is grappling with rising inventory levels, exceeding 8 weeks according to Federation of Automobile Dealers Associations (FA), a table reduction in order book despite rmalised production, and a consistent uptick in discounts. refore, concerns regarding performance of PV industry and Maruti Suzuki India Limited (MSIL) are materialising.

With peak of Sports Utility Vehicle (SUV) product upcycle for MSIL in rearview mirror and signs of a small-car revival, outlook is subdued, leing to volume cuts of approximately 3 per cent to 7 per cent for FY24E to FY26E, according to broker firm Emkay. This prompts a downward revision of approximately 6.6 per cent, 10.5 per cent, and 8.7 per cent to earnings per share (EPS), placing it below consensus estimates by around 12 per cent. 

Potential upside risks include a revival in small cars similar to entry-level two-wheelers and launch of MSIL's industry-first Battery Electric Vehicle (BEV) in October 2024, broker firm ted.

Meanwhile, PV industry's growth in recent years has been propelled by new launches, with market share gains for companies boasting a strong product cycle. MSIL experienced market share gains in past 12-18 months due to positive responses to its SUV launches. 

However, emerging trends, such as higher inventory levels, a swift decline in order book, and escalating discounts, are causes for monitoring, Emkay highlighted.

third quarter Financial Year 2024 estimate (Q3 FY24E) is expected to be challenging for MSIL due to a lack of operating lever, a decline in volumes, a change in product mix with a lower share of SUVs, and increased discounts. company is likely to witness a decline in EBITDA margin QoQ to around 12 per cent, report said.

outlook for Financial Year 25 estimate-FY26 estimate (FY25E-26E) appears subdued with a revised approximately 5 per cent volume Compound Annual Growth Rate (CAGR), driven by limited new launches and revival in small cars. 

core Earnings per share Compound Annual Growth Rate (EPS CAGR) is expected to slow down to approximately 9 per cent over FY24E-26E compared to approximately 21 per cent YoY in Financial Year 2024 estimates (FY24E).

Despite challenges, Emkay has an ‘d’ recommendation on stock, with a revised target price of Rs 10,700 per share.

Maruti December sales

Maruti total sales dropped 1.3 per cent to 1.37 lakh units, against 1.39 lakh units in December 2022.

Im Credits: Maruti Suzuki

company crossed annual sales milestone of 20 lakh units in calendar year 2023.

Domestic sales dropped 6 per cent to 1.10 lakh units, from 1.17 lakh units in previous year. However, exports surged over 23 per cent to 26,884 units in December 2023, against 21,796 units in December 2022.

Stock performance

stock climbed 20.86 per cent in 2023, in line with benchmark indices. stock’s 52-week high is Rs 10,930 per share, while its 52-week low is Rs 8,127.05 per share.

market capitalisation of company is over Rs 3.15 lakh crore, according to BSE.

Maruti Suzuki stocks settled 0.76 per cent higher at Rs 10,023.05 per share when market closed on Tuesday, January 9, 2024.