Published 22:22 IST, October 11th 2019

Alia Bhatt: Something new, something fun, something on YouTube

Alia Bhatt has a dozen hit films in her kitty, holds stakes in a styling business called StyleCracker and now she is here with her own YouTube channel.

Reported by: Mamta Raut
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Alia Bhatt has a dozen hit films in her kitty and holds stakes in a styling business called StyleCracker. She has w come up with her own YouTube channel. It is called Alia Bhatt and Kalank actor introduced it as “Something new, something fun, something on YouTube” on her Twitter handle. channel went live on June 25, 2019, and had an immediate subscription count of 360k followers.

Alia Bhatt's Youtube channel

Raazi actor says in her introductory episode that her channel will focus on her personal life and viewers will be able to see her be totally unadulterated. She will give a sneak peek to her fans into what it is like to be a celebrity. Her first episode shows reasoning of her choice of exploring YouTube domain.“I have always been a super-expressive person. Somewhere I have become a little more private after I became an actor…So, I am here today because I am launching my YouTube channel... I have done Instagram and Twitter world, and w I am trying to get onto YouTube world”, she said.

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2 minute-42 second video has snippets of behind--scenes and moments from Brahmastra’s set. It also shows foot from her personal life. Alia can be seen dancing to 90s hit Tip Tip Barsa Paani in iconic yellow saree. re is also a snippet of her doing hair and makeup in a 44-degree temperature in Banaras for Brahmastra and shooting of song Ikk Kudi where she partnered with Diljit Dosanjh in Utda Punjab.

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Most people have started ir YouTube channel and n gone on to bag Bollywood offers like Bhuvaneshvar Bam ( first Indian YouTuber to boast of 10 million subscribers), Rohan Joshi, and Prajakta Koli. But Alia here is taking reverse road, and it is easy to see why. YouTube is reportedly third most visited website after Google and Facebook. actor might be trying to lever this to endorse her products or movies or simply to keep her fan-base intact. Already quite popular on Instagram and Twitter, Alia says that her YouTube channel is an effort to connect more with her fans.

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Alia Bhatt's upcoming projects

On work front, Alia Bhatt will be sharing screen with Ranbir Kapoor in Ayan Mukerji directed Brahmastra. Brahmastra also stars Amitabh Bachchan, Akkineni Nagarjuna, Dimple Kapadia, and Mouni Roy. superhero sci-fi film is scheduled to release in summer of 2020. Besides this Alia will also be starring in Karan Johar’s Takht.

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16:27 IST, October 11th 2019