Cinema owners, distributors spark protest, Boney Kapoor stands for '#SupportMovieTheatres'

Multiplex Association of India comprising of cinema owners, producers, and film exhibitors took to Twitter on August 30 to urge government to re-open cinema atres. atres have been shut for last six months owing to ongoing coronavirus pandemic that has been ravaging movie industry. initiative won participation of ace filmmaker Boney Kapoor who even in se extraordinary times, plans to stick to ‘big screen’ outing.

Boney Kapoor tweets support to #savecinemas

digital protest that goes by hashtag #SupportMovieatres has been gaining momentum on social media. Several people are stepping in and demanding for urgent action to re-open atres in India to survive losses. Boney Kapoor shared picture of a film atre on Twitter with “#SupportMovieatres” written on 70mm screen. Apart from producer, Multiplex Association of India shared a series of posts on Twitter where y described importance of cinema.

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In tweet, association wrote that cinema Industry is an important part of country’s culture that supports ecomy and millions of livelihoods. In following post, association furr compared situation wih or countries and wrote that most of countries across world have allowed cinema atres to operate. refore, y requested government of India to allow atres to operate in India as well after a hiatus of almost six months. 

Adhering to safety rms, association wrote that y will completely comply with safety rms to give an ultimate experience. At last, post read that if aviation, metro, malls sectors and many more can be allowed to operate, n movie atres should also be given a chance. According to reports, Bollywood — Hindi film industry — alone has lost over Rs 1,000 crores owing to closures and disruption of business since March when coronavirus restrictions began worldwide. Millions of jobs and livelihood are at stake due to closure of cinemas.

Sometime back, according to a survey conducted by LocalCircles, seventy-two per cent of people across country are t in favour of visiting multiplexes and gyms. Out of rest, 63 per cent are against resumption of local train services as y feel se are risky in current COVID-19 crisis. survey showed that 72 per cent of 34,000 people across 255 districts in country are in favour of t visiting multiplexes in next 60 days as y feel it will be risky, while only six per cent felt orwise.

(With inputs from PTI)

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