Published 18:15 IST, July 22nd 2020
Ekta Kapoor buys distribution rights of Varun Dhawan's 'Coolie No. 1' for Rs 50 crore?
According to a recent report, producer Ekta Kapoor paid around ₹50 crores for the distribution rights for Varun Dhawan and Sara Ali Khan's 'Coolie No. 1'.
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Several highly anticipated films that were set for atrical release have w shifted to OTT platforms due to COVID-19 pandemic. However, David Dhawan's upcoming Coolie . 1 is still set for a atrical release. While movie's release has been delayed due to COVID-19 pandemic and lockdown, Coolie . 1's has t yet been shifted to an OTT platform.
w, according to a report from an entertainment portal, Ekta Kapoor has bought rights for Varun Dhawan and Sara Ali Khan’s Coolie . 1. According to report, Ekta Kapoor purchased rights for a whopping ₹50 crores. report also claimed that Coolie . 1 will be releasing in atres and will t shift to digital.
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Ekta Kapoor buys rights of Varun Dhawan and Sara Ali Khan’s Coolie . 1
A source close to Coolie . 1's development told an entertainment portal that movie was a fresh film with Varun Dhawan, Sara Ali Khan and a huge ensemble with Paresh Rawal, Rajpal Yav, and Javed Jaffery. Furr, source claimed that Ekta Kapoor's Balaji Productions has purchased distribution rights for film in India for approximately ₹50 crores. source also told portal that deal was struck before COVID-19 pandemic.
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This is why re was still room for renegotiation depending on on-ground scenario during film's release. source furr told portal that film was aiming for a New Year release. According to source, New Year was best time for comedy to arrive as people could get back to cinema hall to experience a lot of laughter. source also ded that movie was a typical David Dhawan comedy with colourful songs.
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Considering fact that Ekta Kapoor paid ₹50 crores for film, Coolie . 1 would need to make around ₹110 crores at Box Office to break even. This would have been an easy task before COVID-19 pandemic, but people are a lot warier of going out w due to virus. However, source told entertainment portal that magic of cinema was here to stay.
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source mentioned that once pandemic ended, audiences would return to cinema in huge numbers, as watching movies was like an event for people in India. source ded that big-screen movies like Sooryavanshi, 83, Rhe, and Coolie . 1 would ensure survival of cinemas. upcoming Coolie . 1 movie is a remake of Govinda's original film that will star Varun Dhawan and Sara Ali Khan in le roles.
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[Promo from Ekta Kapoor and Varun Dhawan Instagram]
18:15 IST, July 22nd 2020