Published 16:25 IST, November 10th 2020

Rajkummar Rao pens heartfelt message for PM Modi's 'Local 4 Diwali', makes plea to fans

Rajkummar Rao backed PM Modi's 'Local 4 Diwali' initiative and made a plea to fans to participate in it. Numerous Bollywood stars also supported the initiative.

Reported by: Joel Kurian
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Amid challenging COVID-19 phase and its impact on ecomy due to lockdown, Prime Minister Narendra Modi h stressed on being 'Atmanirbhar', by supporting local businesses and buying local products, As restrictions eased amid pandemic and festivals were celebrated recently, leer once again stressed on going ‘local’ on occasion of Diwali. Numerous stars of film industry lent ir support to this ‘Local 4 Diwali’ mess, and one of m was Rajkummar Rao.

RE: PM Modi Asks People To Buy Local Products This Diwali

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Rajkummar Rao backs PM Modi's ‘Local 4 Diwali’ initiative 

Rajkummar Rao took to Twitter and shared a photograph of a book and or products at a local store. actor shared that art and culture of India were ‘beautiful & wide’. Stree star gave its credit that to local artisans, designers, and weavers for ir 'wonderful job.'

Tagging Union Textile Minister Smriti Irani, Rajkummar urged everyone to go ‘Local 4 Diwali’ and spre love among local artisans, designers & weavers who me 'our lives easier & beautiful.'

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RE: Bhumi Pednekar Extends Support To Local Designers, Promotes 'Local For Diwali' Initiative

Bollywood support for 'Local 4 Diwali'

Kriti San, Mouni Roy, Bhumi Pednekar, Jackie Shroff, Sonu Sood, were among or stars from film industry who lent ir support to initiative.

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While conveying his greetings for Diwali, that is being celebrated at end of this week, PM Modi h said, "You are seeing today that along with vocal for local, mantra of local for Diwali is resonating everywhere."

leer also stated, "t only local identity will be strengned, people who make se local products, ir Diwali will also brighten up more," he said.

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"Going for local doesn't mean only purchasing 'Diya' but everything you use in Diwali. It will encour those making m," PM ded.

Recently, as Smriti Irani shared ar video showing people buying local products, PM Modi reiterated ‘support Indian talent.’

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RE: Kriti San Joins 'Local4Diwali' Club, Urges Fans To 'celebrate Spirit Of Local Designers'

RE: Mouni Roy Encours Fans To 'go Local For Diwali', Tags Smriti Irani In Post

16:25 IST, November 10th 2020