Netflix asks for shows with great music, Amazon Prime recommends 'Bandish Bandits'

Netflix India recently posted a question on ir official social media p. Netflix India Twitter p asked its followers what show or movie y would recommend for its great music. In a clever marketing move, Amazon Prime Video India's Twitter account used this opportunity to promote ir latest musical drama show Bandish Bandits.

Amazon Prime Video cleverly promotes Bandish Bandits on Netflix India's latest post

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Netflix India's Twitter p recently asked all its followers to name ir favourite show/movie based on its great music. Fans immediately started sharing ir favourite musical movies in comments section of post. Even Amazon Prime Video's Twitter account commented on Netflix India's latest tweet. 

Amazon Prime Video cleverly used Netflix's question to promote ir latest show, Bandish Bandits. For those unaware, Bandish Bandits is a musical show that recently released as an Amazon Prime Original show. This new show is all about promoting Hindustani classical music to modern-day audience. 

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Directed by Anand Tiwari, Bandish Bandits stars Naseeruddin Shah, Atul Kulkarni, Rajesh Tailang, itya Roy Kapur, Sheeba Chdha, Amit Mistry, Ritwik Bhowmik, Shreya Chaudhry, Tridha Choudhary, and Rahul Kumar in le roles. me of musical show is to make classical music relatable to Gen X and Gen Z viewers. show was filmed in various locations in Rajasthan and Mumbai. 

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show features concept of old versus new music. entire show pits tritional music against modern high octane music that is currently popular. It also explores how old classical music is passed down within a family as part of ir herit. Bandish Bandits discusses how changing trends in music industry are affecting classical music and those that practice it. show was appreciated by fans and critics alike, especially for its stellar music. 

Speaking to Scroll, director Anand Tiwari revealed that show was definitely about Individualism versus tritionalism. He also wanted to explore what truly represents India, values or being a go-getter. Tiwari ded that show explored wher art should be performed as a discipline or should it be a means to please or people. 

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[Promo from Netflix Twitter and Amazon Prime India website]