Published 16:06 IST, November 7th 2020
Shark Tank Season 12: Jada Spices pitches plant based chicken salt to vegan Mark Cuban
In one of the recent episodes of Shark Tank season 12, two entrepreneurs from Los Angeles pitched for an alternative to table salt. Read further ahead.
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Shark Tank is a well-kwn reality TV series in which budding entrepreneurs present ir ideas and products to a panel of investors and convince m to invest in ir company. 12th season of Shark Tank has been airing on ABC and recently, one of teams came up with a unique product called chicken salt and y presented it to a vegan investor, Mark Cuban. Take a look at how investors liked Ja Spices’ product of chicken salted on Shark Tank.
Ja Spices’ plant based chicken on Shark Tank
On Shark Tank season 12, two budding entrepreneurs named Khasha Touloei and Maynard Okereke came up with an idea to replace table salt with a much healthier alternative. Under brand name Ja Spices, y both pitched for a plant based chicken salt and turmeric salt in a variety of flavours to investors. During Ja Spices’ pitch for plant based chicken salt, Maynard Okereke dressed billionaire Mark Cuban who recently turned vegetarian and asked him wher his vegan chilli recipe kept turning out bland in order to eat healthy dishes. Maynard later pitched ir plant based chicken salt to him and suggested he throw some of it in his dishes. After ir pitches for Chicken and Turmeric salt, y sought investment of $250,000 in exchange for 20% equity.
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duo also talked about how y came up with this unique plant based chicken salt. One of m was an environmental engineer while ar was a dermatologist before y came up with Ja Spices. latter stated how his patients used to face difficulty in following his bland diets. He later stated how in Australia, his mor used to season food with chicken salt which was where to be found in USA. He later ordered some and came up with a healthier and vegan version of it with help of his friend and partner. Khasha and Maynard h to spend sleepless nights in order to come up with a perfect chicken salt recipe. And that’s how y came with Chicken salt and Turmeric salt. y also stated how ir product is t only healthiest but also most flavourful seasoning present in market.
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16:06 IST, November 7th 2020