Published 15:19 IST, April 15th 2020
'Sangeet Setu' breaks viewership records, brings back memories of DD's golden days
Akshay Kumar hosted a charity show which was a virtual series of a music concert where around 185 singers performed amid lockdown from their homes.
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‘Bridge of Music’ also kwn as Sangeet Setu has brought back memories of DD’s golden days when everybody used to sit glued to ir television screens watching shows and serials that were telecast on channel. After re-telecast of Ramayana and Mahabharata, recently, Sangeet Setu, a charity show brought country toger amid COVID-19 pandemic and broke viewership records across all platforms from Doordarshan to online music sites. A total of 63 crore imprints on social media were recorded which was a sum total of 25 crore online viewers and 23 crore citizens who streamed it.
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'Sangeet Setu' brokes viewership records
show was aired for three days from April 10th to April 12th where over 18 singers volunteered for three-day-long series of a virtual concert. show was host Akshay Kumar and all credible singers performed for concert from ir respective homes. PM Modi h even tweeted about show and legendary singer Lata Mangeshkar h bestowed her best wishes.
concert comprised performances of Asha Bhosle, S.P. Balasubramaniam, Yesudas, senior playback artistes like Udit Narayan, Suresh Wkar, Kumar Sanu, Alka Yagnik, Sudesh Bhosle, Kavita Krishnamurthy, Shankar Mahevan, ghazal and bhajan maestros like Talat Aziz, Anup Jalota, Hariharan, Pankaj Udhas, and new- singers like Salim Merchant, Sonu Nigam, Kailash Kher and Shaan. y all performed with best of ir songs. Interestingly, Sonu Nigam was performing from Dubai and Yesudas was performing from US.
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Sangeet Setu has aired on over 300 media channels and on around 40 OTT platforms. Ministry of Culture recognised Sangeet Setu as national property and are interested in extending show furr. It has also been brought to light that number of people who watched show is higher than number of people watching an India-Pakistan cricket match.
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Im Credits: Sangeet Setu Youtube, Republicworld
15:29 IST, April 15th 2020