Gucci Online store crashes post launch of 'The North Face' collaboration campaign

Gucci's online store faced a downtime on ir site shortly after eponymous fashion brand released its highly-anticipated collection that brand curated with prominent clothing company,  North Face. same was revealed by a source who spoke to officials at Complex. total downtime that site faced, as per very same report on Complex, lasted for about ten minutes. Gucci and North Face announced ir collaboration months ago, but it probably wasn't expected to release this year, as a result of COVID crisis that h plagued entire world. Some images of collection that mark first-time partnership between Gucci and North Face can be found below.

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Pictures of Gucci x North Face collab collection:

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An ditional set of images featuring first look at pieces from collection:

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As per very same article on Complex, Gucci x North Face collab came to be as a result of Gucci's Creative Director, Allesandro Michele's interest in trends from '60s & '70s. '60s and '70s also happen to be deces in which North Face's foundation stone was set in ground. In order to turn North Face and Gucci's collaboration into a reality, Michele was reportedly given access to North Face's archives. Through archives, Gucci's creative he honcho got a closer look at brand's approach to outdoor clothing from ir initial years. research and subsequent creation would give birth to North Face and Gucci's collaboration collection.

Gucci North Face release date:

As per an article on HighSobriety.com, release of collection will be done in a phase-wise manner. One will see brands indulging in a raffle competition for purpose of giving select few early access to collection. On January 4, Selfridges London will see release of collab. 5 days later, physical stores in select sections of Europe, such as Berlin, Paris, Milan & London will begin offering collection. On January 22, brands will begin selling all pieces of ir collection through ir respective online stores.

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