Published 12:29 IST, June 17th 2020
IPL 2020 boosted by teams predicting rise in TRPs even if edition is curtailed: Report
Kings XI Punjab co-owner Ness Wadia believes the IPL 2020 can be staged this year & even a curtailed event will manage to rake in sponsors and generate revenue.
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Several Indian Premier League 2020 (IPL 2020) franchises have predicted exceptional television viewership, should tournament gets std amid ongoing global pandemic. Originally, IPL 2020 was intended to launch on March 29 with a match between Mumbai Indians and Chennai Super Kings (CSK). However, Board of Control for Cricket in India (BCCI) postponed event due to coronavirus-induced India lockdown. According to a report by Mumbai Mirror, BCCI President Sourav Ganguly and IPL 2020 officials are w considering a September-vember window to hold event.
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IPL 2020 franchises predict an increase in viewership
While speaking with PTI, Kings XI Punjab (KXIP) co-owner Ness Wadia said that while hosting IPL 2020 “won’t be easy”, franchises have issues even if tournament will be a curtailed one. He urged BCCI to st it at a place which has adequate infrastructure for all teams, thus implying that IPL 2020 can be organised outside India as well. He cited example of IPL 2009, when edition was shifted from India to South Africa just a month prior to its launch.
Be it in India or overseas, IPL 2020 is highly likely to be played behind closed doors due to contagious nature of disease. Ness Wadia said that despite crowd presence at venues, IPL 2020 is expected to rake in an increment in viewership even if tournament gets shortened. He was of opinion that “world has been through much” and it needs an outlet like IPL 2020. While predicting increase in viewership, Ness Wadia believed that it will also help IPL 2020 attract a lot of sponsors because tournament will give m a lot of publicity.
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On or hand, a source close to CSK asserted that IPL 2020 will only get sponsors once BCCI comes up with dates for tournament. Like Ness Wadia, source was also of opinion regarding television bringing in sponsors but admitted current situation is t a usual scenario for IPL 2020. Ar franchise official said IPL brand w has potential to become bigger than it ever was before. official stated main revenue for franchises is generated from BCCI’s central pool while adding that IPL 2020 can be conducted in September and October this year.
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Recently, even KKR CEO Venky Mysore urged BCCI to host event later this year and claimed that nearly all franchises are on same p even if tournament would be a curtailed one or played behind closed doors or held overseas.
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IM CREDITS: IPLT20.COM & Mumbai Indians official Twitter accounts
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12:22 IST, June 17th 2020