MS Dhoni would reportedly charge THIS amount for brand endorsements post retirement

Former Indian captain MS Dhoni, on August 15, anunced his retirement from international cricket. However, cricketer will still be seen in action when he will p up for Chennai Super Kings (CSK) in upcoming Indian Premier League 2020 (IPL 2020) season. His appearance in IPL 2020 will also mark his return to competitive cricket ever since he last represented Team India in July 2019.

MS Dhoni retirement post on Instagram

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MS Dhoni’s brand valuation since giving up captaincy in 2017

MS Dhoni is one of richest cricketers in world. Moreover, in June 2015, Forbes ranked him as 23rd among highest-paid athletes in world and highest-paid cricketer in world. However, his brand value seemed to have hit a mir bump when he relinquished his captaincy in January 2017. Brands like PepsiCo among ors decided to discontinue ir association with MS Dhoni and decided to invest in younger cricketers like Virat Kohli inste. wicketkeeper-batsman struck a similar bump when he retired from Tests, as his number of brand endorsements fell down from 18 in 2014 to 10 in 2016, according to a report by Zeebiz.

Albeit his depreciating value, several market experts still believe that MS Dhoni is still a strong brand who can anchor many innings off field as well. Moreover, his value seems to have gained traction again, as per a Duff & Phelps Celebrity Brand Valuation study of 2019. As per study, MS Dhoni was placed as ninth among biggest Indian celebrity brand earners, an improvement by three places from his 12th position in 2018.

On aftermath of MS Dhoni retirement news, Indian Institute of Human Brands (IIHB) Chief Mentor Sandeep Goyal spoke in high regards about cricketer with Ecomic Times. Goyal said that 'Brand Dhoni' has been like lamp that burns brightest before it dies out, thus referring to traction he was gaining off late for his brand value. Indigo Paints Managing Director Hemant Jalan also spoke in similar veins by saying brands still want to associate with MS Dhoni because he is a very “likeable and recognisable face”. As of w, Indigo Paints is one of brands in MS Dhoni’s portfolio.

Coca-Cola, ar popular brand that Dhoni endorses, confirmed to publication that it will continue its association with former India captain irrespective of his retirement. However, an unnamed marketing executive, who is said to often negotiate deals with Dhoni, claims that at his peak, he earned ₹8-10 crore per endorsement per year. However, in recent times, that value has dropped to ₹3.5-4.5 crore per year, which he claims will remain same wher he plays IPL or t, let alone retiring from international cricket.

According to New Indian Express, MS Dhoni's business manr Mihir Diwakar claimed recently that CSK captain has recently invested in an indigeus organic fertilizers brand called Neo Global.  plan is expected to go ahe after he will present a formal proposal to cricketer around time he is playing IPL 2020 in UAE. Diwakar's statement goes in line with Dhoni recently expressing his interest in taking up organic farming more seriously and buying a Mahindra tractor specifically for same in his farmhouse.

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How much is MS Dhoni net worth?

According to cakwledge.com, MS Dhoni net worth figure is estimated to be ₹760 crore (US$101 million) as of March 2020. His net worth figure comprises of his earnings from Board of Control for Cricket in India (BCCI) as an active Indian cricket player. aforementioned MS Dhoni net worth also comprises of his salary from participating in IPL for CSK.

ditionally, MS Dhoni earns money through his numerous endorsement deals and his various business ventures. cricketer is co-owner of a popular Hockey India League team Ranchi Rays. He also co-owns Chennaiyin FC, a football club from Indian Super League. ditionally, esteemed wicketkeeper-batsman is associated in brand endorsement deals with Orient Electric, Snickers, Indigo Paints among several ors.

How much is MS Dhoni IPL salary for 2020 season?

MS Dhoni IPL salary for 2020 season is ₹15 crore (US$2.1 million). He was retained for aforementioned amount by CSK franchise during IPL 2020 tring and transfer window.

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Disclaimer: above MS Dhoni net worth and MS Dhoni IPL salary for CSK information is sourced from various websites and media reports. website does t guarantee a 100% accuracy of MS Dhoni net worth and MS Dhoni IPL salary for CSK figures.      

Im credits: ICC YouTube