IPL 2020: CSK, MI and RCB to help THIS top Indian brand foray into UAE for first time

MakeMyTrip (NASDAQ: MMYT), one of India’s leing online travel companies, has anunced its foray into United Arab Emirates with its portfolio of rich travel offerings for travellers across Abu Dhabi, Dubai, Sharjah, Ajman, Fujairah, Ras Al Khaimah and Umm Al Quwain. new market entry will be led by an engaging marketing campaign in India and UAE as MakeMyTrip comes on board as IPL sponsors for RCB team, MI team and CSK team for IPL 2020.

With over two deces of experience in serving and catering to ever-evolving traveller needs in India, company has w set its focus on redefining experience for travellers in UAE through its wide gamut of offerings spanning across flights, hotels, staycations, activities and more.

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As India gears up for its biggest cricket celebration in UAE with IPL 2020, to d more thrill and excitement for cricket lovers, MakeMyTrip is also launching its customer engment campaign, Life Ka Karo Game On! on Saturday, September 19. MI team will take on CSK team in opening contest of IPL 2020 on same day.  campaign has been med and conceptualized around, reviving vigour of celebrating life in world post-COVID-19 by bringing toger passion for cricket and travel.

campaign includes a one-of-a-kind gaming contest on app allowing travel and cricket fanatics to participate in daily raffle contests and trivia on T20 extravaganza, gratifying winners with ‘unlimited reward points and unlimited burn on anything travel’ and more.

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Co-founder of MakeMyTrip comments on association with CSK team, MI team and RCB team for IPL 2020

Sharing excitement on expanding company’s footprint to or key global travel and tourism hubs, Rajesh Magow, Co-Founder & Group CEO of MakeMyTrip, was quoted as saying in an official statement: “We are excited to take MakeMyTrip to UAE and introduce rich travel offerings that are stamped with our deep understanding of evolving traveller needs that will serve expatriate as well as Emirati population in region. As travel industry gets back on rails after pandemic-led disruption, we continue to believe in long-term opportunity in travel and are confident of opportunity that UAE market represents as a global travel hub.”

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With people grually returning to travel in new rmal post pandemic, MakeMyTrip has reapted its offerings to assure safety standardization and augmented hygiene standards in compliance with guidelines issued by WHO and local travel authorities. Toger with its partners across value chain, company has successfully rolled out its offerings for airlines, hotels and holiday packs including Staycations, Daycations in conformity with MySafety, our safety assurance program that ensures safety across all travel touch points.  

As part of  Life Ka Karo Game On campaign, winners of daily run ‘predict and win’ contest will also get an exclusive chance to interact with ir favourite players from CSK, RCB and MI virtually.

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Im Source: Mumbai Indians Instagram