Disney World's Super Bowl parade is nixed, but ad will air

Disney's Super Bowl parade has been nixed, but filming of “I'm Going to Disney World" commercial after big game is still on.

Officials at Walt Disney World said Friday that me park resort wouldn't be hosting its annual Super Bowl parade this year featuring game's star players because of coronavirus pandemic. But resort still plans to film its annual ad after game, usually featuring Most Valuable Player looking at camera and saying those famous words.

ads have featured Super Bowl stars since 1987 when Phil Simms of New York Giants first appeared following his team's championship win.

In ads, song “When You Wish Upon a Star" plays over shots of featured player passing or running and scenes of fans screaming and jumping. At end, an off-camera anuncer ackwledges Super Bowl win and asks player, “What are you going to do next?"

Amid jubilant celebration, player responds “I'm Going to Disney World!"

“Be sure to stay tuned after big game to catch commercial on major TV networks and social media!" Disney officials said in a blog post. “Disney Parks hopes to be able to bring back our or Super Bowl traditions next year, including letting football and Disney fans see and cheer on ir favorite player in park."

Disney World has t had parades since it reopened last summer following a closure due to spread of virus.