Published 15:33 IST, July 21st 2020

Kerala Blasters launches new 'Moolah' app, offers cash prizes to fans with special game

ISL franchise Kerala Blasters have launched a new gaming app called Moolah, where their fans can play live Tambola and win cash prizes amidst the lockdown.

Reported by: Sreehari Menon
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Indian Super League (ISL) side Kerala Blasters have launched a new online platform to increase interaction with ir fanbase amidst lockdown. Blasters is most followed team in ISL and have stepped up ir effort to increase fan engment amidst coronavirus pandemic. Kerala Blasters new app will host some real prize money games, urging its fans to come toger and interact digitally while keeping safe and staying indoors.

Also Read: Kerala Blasters Fans Can w Help Design Club's Kit, ISL Giants Make Special Anucement

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ISL side Kerala Blasters launch new gaming platform amidst lockdown to increase fan interaction 

Kerala Blasters launched new 'Moolah' app in partnership with a Hyderabad-based interactive techlogy invator, Ducere Techlogies Pvt. Ltd. 'Moolah' is a Live Tambola gaming application and is designed especially for Kerala Blasters fans as club aims to promote social distancing measures amidst COVID-19 crisis. Kerala Blasters new app will is available for download on Apple App store as MLive Games and on Google Play Store as Moolah Live. Users stand a chance to win real cash prizes by participating in game which will be organised by ISL side twice every week.

event will also feature live hosts. Tambola, also kwn as Indian Bingo or Housie, is quite popular in India and first game on Kerala Blasters new app will be played on Tuesday, July 21 at 10:00 PM IST.

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Speaking on launch of Kerala Blasters new app, Kris Lawrence, co-founder & CEO, Ducere Techlogies said that Moolah is a free to play live gaming application that aims to bring friends and families toger, from all over world. Lawrence said that he was delighted to collaborate with ISL side Kerala Blasters and is looking forward to connecting global KBFC family. He furr said that KBFC fans can w "Play home and play safe” with fun live games like Tambola.

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Kerala Blasters co-owner Nikhil Bhardwaj said that ISL franchise were happy to associate with Moolah Gaming App and provide ir fans with an interesting opportunity of a customized Tambola experience. Bhardwaj said that Tambola/Bingo is what most of Indian population has grown up with. He furr stated that this partnership was aimed to bring family and friends toger to enjoy this -old game with an essence of KBFC branding.

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Also Read: ISL 2020-21 To Be Played Behind Closed Doors Eir In Kerala Or Goa: Report

(Im Courtesy: Kerala Blasters Instagram)

15:33 IST, July 21st 2020