After food delivery, Swiggy forays into online grocery delivery business with 'Swiggy Stores'

Food ordering and delivery platform Swiggy Tuesday said it has launched 'Swiggy Stores' moving beyond its core food delivery segment to provide access to consumers items across multiple categories.

company will deliver from se stores "in categories such as fruits and vegetables, kiranas and supermarkets, florists, baby care, health and supplements among ors," Swiggy said in a statement.

With launch of se stores, Swiggy wants to become one-stop delivery app that enables access to every store in city, it added.

"Today's anuncement takes Swiggy to categories beyond food, where we hope to deliver same level of delightful experiences to consumers for ir everyday needs," Swiggy CEO Sriharsha Majety said.

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It is first milestone in Swiggy's vision to elevate quality of life for urban consumer by offering unparalleled convenience, he added.

Swiggy Stores will give its merchant-partners unmatched access to a combination of core assets to reach more existing and new customers, statement said.

For delivery partners this will give m access to an additional avenue for income, it added.

Founded in 2014, Swiggy currently connects consumers to over 60,000 restaurant partners across more than 80 cities.