Published 13:16 IST, July 12th 2020

Archie Comics announces exclusive deal with Spotify including content for older age

The 80s and 90s popular Archie Comics have announced its exclusive collaboration with Swedish music streaming platform, Spotify to expand audience base.

Reported by: Aanchal Nigam
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80s and 90s popular Archie Comics have anunced its exclusive collaboration with Swedish music streaming platform, Spotify on July 11 that would bring back comics on a podcast for world audience. critically acclaimed and bestselling characters along with stories of Archie Comics including Archie, Betty, Veronica, Jughe, Sabrina, Josie will be panned out in series of podcasts to reach newer audiences by exploring story-telling mediums. However, financial details of exclusive deal were t revealed.

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Certain content to be aimed at older

Along with creation of content for all groups, Spotify is planning to create podcasts aimed only for older audiences inclined to Netflix’s series like Riverdale and Chilling ventures of Sabrina. Archie Comics CEO and Publisher Jon Goldwater lauded created by podcast and audio and called it “vibrant”. He also called credited Spotify for leing industry and said, “hands down”. 

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“ podcast and audio is so vibrant, and Spotify is, hands down, industry leer re,” said Jon Goldwater. “Bringing iconic Archie library of characters to Spotify is a perfect match, and we’re so excited to partner with m to explore new, compelling stories featuring our characters. It’s an amazing frontier and we can’t wait to unveil what we’ve been working on.”

official statement by Archie Comics also said that brand continues to expand its offerings on various multimedia platforms. Currently, Archie Comics digital and print partners include Scholastic, Comixology and Little Bee Books and brocasting partners include Warner Brors Television that has created CW’s Riverdale, Katy Keene, and Netflix’s Chilling ventures of Sabrina. This comes after just last month Spotify anunced its multi-year partnership with Warner Bros allowing production and distribution of an original slate of narrative via podcasts on music streaming platform. 

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13:16 IST, July 12th 2020