Salesforce-Slack acquisition: Salesforce to buy Slack in its biggest acquisition deal ever

Salesforce is one of top cloud platform providers that offers customer relationship manment, marketing automation and or software services to customers globally. ir software services give m a huge advant in international markets and company continues to grow at a huge pace by recognising and bridging gaps in its native portfolio. To furr its reach and expand on its AI capabilities, Salesforce has made numerous acquisitions over years, across a diverse range.

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Salesforce buys Slack in its biggest acquisition ever

techlogy giant has w agreed to acquire workplace messaging platform Slack in a massive $27.7 billion. This is Salesforce's biggest purchase ever and it will allow company to build on its current success. company's acquisition of interactive data visualization software company Tableau Software w becomes its second-largest deal which was valued at $15.7 billion.

Slack has gained huge popularity within tech community since its release. app offers both free and paid versions to users and provides various tools and integrations.

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acquisition will allow both Slack and Salesforce to take on Microsoft. Messaging service Slack was facing fierce competition from Microsoft in regard to its office chat and productivity platforms, whereas Salesforce was competing with multinational techlogy company in cloud sector. With  latest Slack acquisition deal, Salesforce will be able to offer businesses and clients a unified platform which will allow m to easily connect ir customers and employees.

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For Slack,  acquisition comes as it lost a major part of its market value and struggled to remain a profitable company despite switch to remote working during coronavirus pandemic. Salesforce, on or hand, continues to be one of biggest software service providers internationally. It should also be ted that Salesforce has seen a huge surge in its market valuation over past few months with companies and businesses moving to work remotely. And with latest Slack acquisition in place, both companies should be able to effectively compete with enterprises and cloud-based service providers.

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Im credits: Slack