Published 13:41 IST, March 19th 2020

What is IgFace TikTok calculator and how it can help influencers and brands?

TikTok influencers can now determine their estimated earnings from their TikTok handles. Know what is IgFace TikTok calculator and how it works.

Reported by: Danish Ansari
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re is a money calculator for TikTok which allows users to calculate approximate earnings from ir TikTok accounts. tool is kwn as IgFace and it can be used by those TikTok users who believe that y are an influencer based on ir engment and TikTok followers count.

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What is IgFace?

IgFace is a standalone analytics tool which claims that it has been designed for educating up-and-coming and established TikTok stars. IgFace TikTok calculator is t directly linked with TikTok app and only helps content creators and opinion leaders to predict a potential income through advertising or promotion campaigns. However, it only works for Western version of TikTok, and t Chinese version, Douyin.

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How IgFace TikTok calculator works?

Unlike YouTube, which pays content creators for selling on ir videos or channel for promotions at a pre-decided rate, TikTok does t reward its users for native advertisements. As such, it creates a problem for se TikTok influencers in setting up basic advertisement rates for brands due to a lack of an intermediary. To overcome barrier, IgFace TikTok earnings calculator comes into play and helps users determine approximate engment rate on ir TikTok handle so as to understand ir potential value as a creator. tool also helps users understand ir rate of engment. higher engment on a particular account or videos, more likely it is for brands to consider influencer for advertising purposes.

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IgFace TikTok calculator for brands

While IgFace TikTok money calculator could be an ideal tool for TikTok influencers to determine ir earnings, it can also be used by companies and brands who are constantly studying metrics of se influencers as TikTok followers count is t essentially considered  most important stat in a profile. It is engment rate on a particular profile that actually helps brands determine number of people that may be interested in ir product or service. This, in turn, drives traffic and may result in desired conversion rate for brands.

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Im credits: TikTok

13:41 IST, March 19th 2020