Published 16:37 IST, September 11th 2019

'Area 51' memes were most popular on social media during summer: Study

A new study finds that 'Storm Area 51' was the most popular meme among children during this summer. According to Kaspersky's annual summer report into children'

Reported by: Tech Desk
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A new study finds that 'Storm Area 51' was most popular meme among children during this summer. According to Kaspersky's annual summer report into children's online safety, Area 51 memes amassed massive attention from kids. Area 51 is widely rumoured to be US government's secret research facility that studies and explores extraterrestrial life. But craze around memes related to Area 51 was t limited to children.

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Storm Area 51

'Area 51' is US Military training base in Neva. A college student Matty Roberts h created a Facebook event titled - 'Storm Area 51, y Can't Stop All of Us'. event was scheduled for September 20, 2019. event was thing but a comic plan to st an assault on Area 51 in an attempt to find out aliens. event description re: "We will all meet up at Area 51 Alien Center tourist at-traction and coordinate our entry." Roberts pulled out of event, though.

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Over one and a half million people signed up for ‘’Storm Area 51” event on Facebook. A party ahe of event has also been arranged. Soon after Facebook event was created, kids started to show interest in online discussion about Area 51. craze grually attracted a flood of memes on social media platforms.

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study finds...

study also finds that about 12 per cent of all meme search requests this summer were related to Area 51. That means one-in-ten children were interested in memes related to Area 51 phemen. Kaspersky study also gared information on related search queries. For example, “area 51 coordinates”, “area 51 ufo”, “storm area 51”, “area 51 raid sign up” etc. Memes such as “grumpy cat” and “Ricardo Milos” amassed four per cent and three per cent search interest, respectively.

" ability to understand trending memes is a great way for parents to better understand what ir children are interested in on internet. This kwledge about kids’ online interests helps to avoid situations when a child may stumble on inappropriate content while surfing internet,"  said Anna Larkina, web content analysis expert at Kaspersky.

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15:57 IST, September 11th 2019