Published 13:24 IST, November 6th 2019
OnePlus leads premium smartphone segment in Q3 2019, check out
OnePlus has seemingly continued its leadership in the Indian premium smartphone segment with a current market share of 35% in Q3 2019. Check out more details.
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OnePlus has seemingly continued its leership in Indian premium smartphone segment with a current market share of 35% in Q3 2019 for a second consecutive quarter according to latest Q3 report by Counterpoint Market Monitor Service. This means that Chinese brands domination in Indian smartphone market has been reportedly continuing.
OnePlus continues to be popular
dressing above development, Vikas Agarwal, General Manr, OnePlus India stated “It is truly humbling to see love and appreciation OnePlus community has for brand and its offerings. And we will continue to focus on delivering best possible user experience in our pursuit of creating futuristic techlogy toger with our community." "Being an online-first brand so far, we are w focusing strongly on offline expansion though OnePlus experience stores and strategic retail partnerships in order to bring OnePlus premium techlogy experience to consumers across India.”, he ded.
At this juncture, it is worth remembering that latest offerings from brand, OnePlus 7T and OnePlus 7T Pro have turned out to be popular. se smartphones have even captured global attention, with rewned Hollywood actor Robert Downey Jr even deciding to endorse handsets. In a recent video, actor can even be seen grooving to tunes of OnePlus 7 Pro. Check this video, here. Overall, premium smartphone segment in India reached its highest ever recorded shipment this season. segment also witnessed a record YoY growth of 66% this quarter.
Karn Chauhan, Research Analyst, Counterpoint Techlogy Market Research shared, “OnePlus 7 Series witnessed a strong uptick in India which helped brand to gain both mind and market share in important India market. With 7T and 7T pro, OnePlus h its widest ever portfolio in India currently. This helped it to target users looking to upgre at various price tiers within all-important premium market. ditionally, aggressive product features and expansion in offline segment furr helped to attract more users.”
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12:35 IST, November 6th 2019