Samsung aims to sell two million units of Galaxy F15 5G within 15 months

Samsung’s Make-in-India focus: Samsung has announced its target of selling approximately 2 million units of its latest entry-level handset, Galaxy F15 5G, within next 12-15 months. itya Babbar, Vice President of MX Business at Samsung India, underlined company's focus on 'Make in India' initiative, highlighting its significant innovation centres outside Korea, particularly in India.

Babbar highlighted incorporation of premium features such as Knox security, voice focus, super AMOLED display, and 5G connectivity in Galaxy F15 5G while maintaining cost-effectiveness. He also emphasized Samsung's promise of providing four generations of Android upgres and five years of security updates, catering to fast-paced lifestyle of Gen Z generation.

"We have three research and development centres in Noida and Bangalore, one of world's largest, which are focussed on conceptualise in India, to develop for India and world," Babbar ded.

He expressed company's dedication to contributing to Atmanirbhar Bharat and Digital India initiatives. Furr, he said company is very keen on contributing to Atmanirbhar Bharat and Digital India and is continuously making strides for same.

In light of India's anticipated prominence in 5G market, Samsung has strategically enabled 5G connectivity in a majority of its devices, including entry-level handsets. Galaxy F15 5G, equipped with a 6000 mAh battery and MediaTek Dimensity 6,100-plus chipset, will be available in retail stores for Rs 11,999 starting March 11.

(With PTI inputs)