Sony's reveals its new drones project, "Airpeak" to support video creators

Sony is all set to enter into drone market and compete with consumer-focused drone makers such as DJI, Parrot and Skydio. Japanese giant unveiled a new project, and it is called  Airpeak. With this new project, Sony wishes to “support creativity of video creators to fullest extent possible.” So, here are all details that we know so far about Sony's new drone project, Airpeak.

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All about Sony's new Airpeak drone project

Sony has revealed quite a lot about its plan entering in drone market in its official press release. organisation wants to present filmmakers, video creators and vloggers with something new to look forward to. Japanese company wrote, "Airpeak will support creativity of video creators to fullest extent possible, aiming to contribute to furr development of entertainment industry as well as to improved efficiency and savings in various industries."

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According to Sony's statements, Airpeak will also promote this project to enable drone-use with highest level of safety and reliability in environment. new project for drones in field of AI robotics, this new announcement not only increases competition in market but it also assures possibility of witnessing some great innovations in future. However, company alrey has Aerosense which actually a business-focused drone collaboration with ZMP. Aerosense specializes in surveying, capturing live events and creating maps from drone imagery.

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As we all know, due to restrictions and precautions over Coronavirun pandemic,  travel industry is facing a lot of difficulties. This has also affected use of drones in such a situation as people are unable to visit places to shoot drone shots. Apart from this, Sony will also have to face market competition with GoPro, DJI, Parrot and Skydio. Neverless, DJI is facing a lot of backlash of being a Chinese company which may help organisation for a quick boost. company soon plans to begin launch by Spring 2021.

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