Published 21:24 IST, March 15th 2024
More than 40% of real-money gamers in India hail from non-metros: Meta
A majority, or 90 per cent of gamers who invest in real-money gaming participate in these games at least once a week, as per the study.
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Gaming trends in India: Over 40 per cent of real-money gamers and nearly half of casual gamers in India hail from non-metro regions, a report by Meta suggests.
With gaming getting more popular in country, study by social media giant Meta said over three in every four casual and real-money gamers find next games to play on social media.
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Meta GWI study also reflected over 90 per cent of gamers found and purchased se games from Meta platforms.
"Gaming is a top three vertical for Meta globally and we are particularly seeing our vantage+ suite of automated s drive growth for gaming brands," Arun Srinivas, Director and He (India), s Business, Meta said.
Gaming is positioned to have a major role in India's teche, he ded.
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Of every 10 gamers who play on smartphones, study revealed six of m game on a daily basis.
A majority, or 90 per cent of gamers who invest in real-money gaming participate in se games atleast once a week.
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of games are also dependent on leing sporting events, and festive time.
88 per cent of consumers surveyed in Meta report said y are more likely to convert from playing or real-money games to fantasy sports gaming at time of tentpole sporting events.
se include Indian Premier League (IPL) and World Cup, according to study conducted.
top three gaming technologies that interest casual gamers in India most include Artificial intelligence, virtual reality, and augmented reality, study pointed.
According to Parth Chha, co-Founder and CEO of Bengaluru-based gaming company STAN, rising digital consumption is one of most important factors behind India emerging as a crucial player in gaming industry.
This is on back of modernisation, affordable data and growth in smartphones.
Parth Chha, co-founder and CEO of Bengaluru-based gaming company STAN said India has emerged as a very important player in gaming industry on back of ising digital consumption.
“As smartphones have become convenient to use, this opens up a platform for gaming to a wide audience,” Chha said, ding that over 2 million gamers flock its platform everyday.
se result in over 50 million micro transactions, he said, ding that over 70 per cent of gamers hail from Tier 2 and Tier 3 regions in country.
re is a strong participation from female gamers as well, he ded.
(With PTI Inputs)
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15:25 IST, March 15th 2024