New Facebook logo arrives as its 'family' grows

Facebook on Monday unveiled a new logo to represent Silicon Valley company, distinct from its core social network. move aims to highlight Facebook "brand" which operates a range of apps and services including messaging, photo-sharing, virtual reality and is developing wallets for digital currency.

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Facebook introduces new logo: 

social media giant also posted a press release that states that y are updating ir company branding to be clearer about products that come from Facebook, and y are furr introducing a new company logo and distinguishing company from app, which will help keep its own branding. Read ir official statement below- 

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new branding, basically company name in crisp lettering, will be stamped on its "family" of offerings including WhatsApp, Messenger, Instagram, Oculus, Workplace, Portal and Calibra, according to chief marketing officer Antonio Lucio.

"Today, we're updating our company branding to be clearer about products that come from Facebook," Lucio said. "We're introducing a new company logo and furr distinguishing Facebook company from Facebook app, which will keep its own branding." new corporate logo "is a way to better communicate our ownership structure to people and businesses who use our services to connect," Lucio added. move comes with Facebook under intense scrutiny from regulators around world over how it polices content on its platforms, and with some politicians and activists seeking a breakup of Silicon Valley giants.

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Since its start as a social networking application 15 years ago, Facebook has acquired Oculus virtual reality gear company as well as Instagram im-based social network. It has also launched Portal smart screens as well as a Workplace social network tailored for workplace productivity.

Its messaging applications WhatsApp and Messenger are each used by more than a billion people. Facebook established a Calibra as a digital wallet for use with proposed cryptocurrency Libra, which has been facing criticism from regulators and lawmakers in various countries.

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