Where is 'ME' from Amazon Prime Video Logo? Tinder joins the banter

OTT platform Amazon Prime Video has left everyone stunned and removed 'ME' from ir logo across various social platforms. y took to Twitter and tweeted a photo of its logo where 'ME' was missing from it with hashtag "#WhereIsME". 

With hint by OTT service, many celebrities are talking about 'Me' in Prime. Tinder joined conversation, asking "can you spot what's missing from my crush's life #WhereIsMe".

Looks like we will wait for Amazon to throw some more light to questions like — Where is “me”? Is it a new logo? Or a campaign? What does “Pri” mean? Amazon Prime Video competes with players like Netflix, Disney+ Hotstar and ZEE5 in India.

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Amazon ds Prime Video Watch Party feature for India users

Meanwhile, in December, Amazon ded ''Prime Video Watch Party'' feature for users in India that will enable customers to watch content with family and friends on video streaming platform. "Prime Video customers in India can w enjoy Prime Video Watch Party, a native social viewing experience on desktop that is available for Prime members at ditional cost to ir membership," a statement said.

Prime Video Customers will be able to host and participate in Watch Party, providing synchronised playback - which host controls and a chat feature to communicate with participants, it ded. Watch Party will accommodate up to 100 participants per session. Each participant, however, must have a Prime membership or Prime Video subscription.

Amazon Prime movies and TV shows that are all set to release in January 2021

Online video consumption has seen massive growth in last few months as COVID-19 pandemic has restricted social activities like visits to movie atres. Companies are w looking at offering experiences that are similar, albeit ensuring social distancing.

(With PTI inputs)