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Published Nov 4, 2024 at 5:52 PM IST

Decoding Trump's Real Estate Success in India | US Presidential Elections 2024

As Trump eyes another presidency, we explore his legacy in India's luxury real estate market. From Pune to Mumbai, Trump-branded properties redefined ultra-luxury living in India, attracting elite buyers and setting new price benchmarks. However, contrary to popular perception, Trump Towers in India aren't built by the Trump Organization. Instead, Trump's business model is purely licensing-based, where he lends his name and brand for a hefty fee - typically 4-5% of total project revenue. This asset-light strategy allows Trump to expand his luxury real estate footprint globally without capital investment risks. Join us as we decode the intersection of politics, branding, and premium properties in India's evolving real estate landscape.

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