Blinkit Add Idli, Dosa Batter Brand After Customer's Social Media Request Goes Viral

Viral Video: A Chennai man loved a certain idli-dosa batter brand, but it wasn't on Blinkit. So, he took to social media, and guess what? Blinkit CEO Albinder Dhindsa just made a Chennai man's wish come true.

An X user named Narayanan Hariharan shared a post complaining about Blinkit not having "the most popular idli and dosa batter brand in Chennai".

Narayanan Hariharan posted on X, asking Dhindsa why he is "forcing" him to give his money to the competition. "Hey @albinder, the most popular idli and dosa batter brand in Chennai is Thaayar, and you don't have them on @letsblinkit. Why are you forcing me to give my money to your competition?," the post read.

The post went viral and reached Albinder Dhindsa, CEO of blinkit. Dhindsa replied to the post, mentioning that the item is now available on blinkit. He also thanked Hariharan for flagging the issue. 

Albinder Dhindsa shared a screenshot of the Blinkit app and informed the social media user, “@narayananh Thaayar batter is now live in your area and in most parts of Chennai serviceable by Blinkit.”

Many social media users commented on the post. One User commented, "ye product request ka tarika thoda casual hai, but it works".