Rahul Krishnan's Bold Move: Debit Card Details Shares Publicly in 'Sextember' Stunt

Imagine one day morning you open a social media application and you see someone has posted their debit card number with expiration date and security code wishing you a happy “sextember”.

Well this just happened on X when Rahul Krishnan, the co-founder of Bold Care, shared his debit card details on social media to celebrate “Sextember,” a month-long initiative aimed at raising awareness about men's sexual health and wellness. The stunt, which quickly went viral, saw Krishnan inviting strangers to purchase items online using his money.

Yesterday, Krishnan took to the social media platform X (formerly known as Twitter) to reveal his SBI debit card number, expiry date, and security code. In a post that stunned the internet, he declared he would cover the costs for strangers, provided their purchases did not exceed ₹1,000. To facilitate the transactions, Krishnan also shared one-time passwords (OTPs) on the platform, allowing users to complete their purchases.

Check Out the Viral Post:

The publicity stunt quickly gained traction, amassing a staggering 3 million views in less than 24 hours. Social media users jumped at the opportunity, placing orders on popular platforms like Amazon, Swiggy, Zomato, and Myntra. Throughout the day, Krishnan diligently shared dozens of OTPs to help complete these transactions.

Four hours into the event, Krishnan informed his followers that his card still had ₹3 lakhs left for spending. He continued to share OTPs for another hour before his card was eventually blocked—a move that many speculated was due to the risky nature of sharing such sensitive information publicly.

Who is Rahul Krishnan?

Rahul Krishnan is a well-known figure in the entrepreneurial space, having co-founded Bold Care, a platform dedicated to men's sexual health products and consultations. Along with Rajat Jadhav, Harsh Singh, and Mohit Yadav, Krishnan launched Bold Care in 2020. The venture has since grown in prominence, with Krishnan being named to the Forbes 30 Under 30 Asia list in 2023 in the Retail and E-commerce category.

Krishnan is a graduate of the Shanmugha Arts, Science, Technology and Research Academy, and his bold and innovative approach to raising awareness about men's health issues has made him a standout figure in the industry.

The "Sextember" initiative, which Krishnan was promoting through this stunt, aims to destigmatize conversations around men's sexual health and encourage more men to seek the help they need. While the stunt raised eyebrows, it undeniably succeeded in drawing attention to the cause.