Published 15:03 IST, September 20th 2019
Burger King scraps plastic toys in children's meals, launches amnesty
Burger King, one of the American fast-food giants for hamburgers announced that it will restrain from handing out plastic toys along with children’s meal.
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Burger King, one of American fast-food giants for hamburgers, anunced that it will restrain from handing out plastic toys along with children’s meals. It also said that it was launching an amnesty for customers to return any freebies in a bid to tackle growing problem of plastic waste.
Fast-food outlets to reduce plastic consumption
fast-food giant ackwledged that initiative will decrease use of plastic across its outlets in Britain. number is estimated to be 320 tonnes of single-use plastic that will t be served in market. Earlier this week, Burger King’s competitor McDonald’s Corp (MCD.N) anunced that consumers will be allowed to exchange ir happy meal toys with fruit bags. initiative will be in process from next month in some of its outlets across Britain and Ireland. McDonald’s also plans to introduce books as ar option from next year.
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Burger King focused to remove single-use plastics
Southampton sisters Ella and Caitlin McEwan's Change.org galvanized Burger King and McDonald's in a petition asking m to stop selling plastic toys with ir children’s meals due to an alarming increase in plastic waste causing harm to environment. Alasdair Murdoch, chief executive of Burger King, UK told international media that giving away of plastic toys was a strategy to reduce packaging. He said, “What we are really focused on is removing single-use plastics, and that’s why we’ve done that with toys.”
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New playhouses
Burger King, a unit of Cana’s Restaurant Brands International (QSR.TO), informed international media that it is also positioning new bins around UK stores that would accept plastic toys given to customers by or competitors, in cereal boxes or magazines. objective of collecting plastic toys is to give m a new purpose. se toys can be utilized to construct new playhouses and kid’s zone in selected stores to encour play across restaurants. data from research firm Sense360 revealed that 3.2 million happy meals are sold by McDonald's per day and are also world’s largest food chain to reduce use of plastic by rolling out its plastic straws, removing plastic lid from McFlurry and eliminating from sals.
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13:36 IST, September 20th 2019