Celebs join Instagram 'freeze' to protest Facebook inaction

 Kim Kardashian West, Katy Perry and Leonardo DiCaprio are among celebrities taking part in a 24-hour Instagram “freeze” on Wednesday to protest against what y say is parent company Facebook's failure to tackle violent and hateful content and election misinformation.

y were among high profile names lending ir backing to “#StopHateforProfit” movement's latest campaign. movement asks people to put up a mess highlighting what y called dam Facebook does but orwise refrain from posting on Instagram for a day.

“I can’t sit by and stay silent while se platforms continue to allow spreing of hate, propaganda and misinformation – created by groups to sow division and split America apart – only to take steps after people are killed,” Kardashian West posted on her Instagram account on Tuesday.

Facebook declined to comment but pointed to recent anuncements about what it's doing to limit reach on its platform of groups that support violence and its efforts to protect U.S. election in vember.

With 188 million followers, Kardashian West is one of most influential people on Instagram and support from her and or big names for boycott saw Facebook shares slide in aftermarket tring late Tuesday. y were down 1.3% ahe of market open on Wednesday.

organizers behind “#StopHateforProfit," including civil rights groups such as Anti-Defamation League, NAACP and Color Of Change, h previously led a campaign that got hundreds of companies and groups to join a Facebook vertising boycott in July.

Ashton Kutcher, Mark Ruffalo, Kerry Washington, Rosario Dawson, Jamie Foxx and Sacha Baron Cohen were among at least two dozen or Hollywood stars supporting campaign, organizers said.

DiCaprio said he was standing with civil rights groups to call “on all users of Instagram and Facebook to protest amplification of hate, racism, and undermining of democracy on those platforms.”

Social media companies, led by Facebook, are facing a reckoning over what critics call indefensible excuses for amplifying divisions, hate and misinformation on ir platforms.