India exports shipment of Bhut Jolokia, world's hottest chilli, to England

On Wednesday, July 28, India sent a 250kg shipment of Bhut Jolokia to London, UK. Nagaland has exported hottest chilli in world, Bhut Jolokia, for first time to London. "This is a major boost for exports of Geographical Indications (GI) products from north-eastern region," according to Press Information Bureau. Also known as "Raja Mircha" or Nagaland's King Chilli, Bhut Jolokia got its GI certification in year 2008. A few chillies were exported to London via Guwahati this morning, as documented by Press Information Bureau on Instagram.

"India's hottest chilies, #BhutJolokia make ir way to #London," PIB wrote in caption accompanying pictures, which show boxes of chilies getting rey to be shipped.

Sourced from Tening, 250kg consignment n shipped to London

GI certification is an intellectual property right secured by creation and sale of products representing distinct cultures and geographies.  Airports Authority of India confirmed that Bhut Jolokia (ghost pepper) was transported to London on an Air India flight from Guwahati, Assam. An APEDA-supported packhouse in Guwahati packed 250 kg consignment of king chilies, which was sourced from Tening, a village in Peren district, Nagaland.

Scoville Heat Units (SHU) determine world's hottest chili, according to a statement from Press Information Bureau. It was difficult to export Bhut Jolokia because of its perishable nature. In order to facilitate exports, APEDA, country's top agricultural export promotion agency, worked with Nagaland State Agricultural Marketing Board (NSAMAB).