Biden announces White House digital team

US President-elect Joe Biden on Monday anunced members of his White House Office of Digital Strategy, where Kashmir-born Aisha Shah has bagged a senior position.

Shah has been named as Partnerships Manr at White House Office of Digital Strategy, which would be heed by Rob Flaherty, Director of Digital Strategy, according to an anuncement by Biden transition team.

Raised in Louisiana, Shah previously served as digital partnerships manr in Biden-Harris Campaign. She currently serves as an vancement specialist for Smithsonian Institution.

Prior to this role, Shah worked as an assistant manr on Corporate Fund of John F Kennedy Center for Performing Arts, supporting first-ever expansion of a presidential memorial.

Shah also served as a strategic communications specialist at Buoy, an integrated marketing firm that specialises in social impact communications, as well as spitfire strategies, where she enabled nprofits to use pop culture as a tool for social change.

Among or members of White House Office of Digital Strategy are Brendan Cohen (Platform Manr), Maha Ghandour (Digital Partnerships Manr), Jonathan Hebert (Video Director), Jaime Lopez (Director of Platforms), Carahna Magwood (Creative Director), Abbey Pitzer (Designer), Olivia Raisner (Traveling Content Director), Rebecca Rinkevich (Deputy Director Of Digital Strategy), Christian Tom (Deputy Director Of Digital Strategy) and Cameron Trimble (Director of Digital Engment).

“This team of diverse experts has a wide range of experience in digital strategy and will help connect White House to American people in new and invative ways. y bring a shared commitment to building our nation back better, and I am thrilled to have m on our team,” Biden said.

se diverse, accomplished, and talented individuals demonstrate that president and vice president-elect are building an ministration that looks like America and is rey to deliver results on day one, transition team said.

A reflection of critical role digital strategy plays in reaching American people, Biden-Harris White House will feature a robust digital team.

In dition to amplifying and engaging users online through tritional measures, White House Office of Digital Strategy will develop partnerships that are focused on extending president-elect's reach beyond his own social platforms, it said.

“Digital communities and online s have taken on even more importance in wake of pandemic. We're building a team to speak to lived experiences of all Americans. With much of our lives online, it is critical for this ministration's digital efforts to be inclusive and extensive,” said Vice President-elect Kamala Harris.

“Digital outreach will be a key pillar of Biden-Harris ministration’s engment with public. By bringing a talented team of digital strategists to White House, we will ensure a robust dialogue with American people, wherever y are,” said incoming White House Chief of Staff Ron Klain.