Will Harris' $1B Ground Game Secure Victory? Inside Her Door-Knocking Strategy

US Elections 2024 : As the United States gears up for Election Day, the race for the presidency remains unpredictably tight. With a flurry of last-minute campaigning, Vice President Kamala Harris is pulling out all the stops to rally support, particularly from women voters, who could be crucial in determining the outcome.

On the evening of November 4, just hours before polls open, Harris will host a pair of star-studded rallies in Pennsylvania—one in Philadelphia featuring Lady Gaga and another in Pittsburgh with Katy Perry. These high-profile appearances aim to energize her base and sway undecided voters.

Recent polling underscores the significance of female voters in this election. A Quinnipiac survey indicates that 57% of women in Michigan support Harris, compared to only 40% of men. In stark contrast, 56% of men favor her Republican opponent, Donald Trump . This gender gap highlights the critical role women could play, especially on issues like abortion rights that resonate deeply with many female voters.

Despite her appeal among women, Harris faces challenges with male voters, particularly among Black men, where interest has waned this cycle. 

According to USA Today’s Joey Garrison, Harris’ campaign has been relentless in its outreach efforts, having knocked on over 807,000 doors and made nearly a million calls in Pennsylvania alone. With a substantial campaign infrastructure reportedly valued at $1 billion, the ability to drive voter turnout could be the decisive factor in Harris’ electoral strategy.

Campaign manager David Plouffe expressed optimism, noting that late-deciding voters are showing a trend toward Harris, potentially giving her a late-game boost. Democrat officials believe that recent divisive rhetoric from Trump’s rallies has alienated undecided voters, who may be drawn to Harris’ message of unity and inclusion.