Will Vijay Deverakonda's 'World Famous Lover' struggle to achieve box office numbers?

Rewned actor Vijay Deverakonda is all set to return to big screens with his upcoming film, World Famous Lover. movie is an anthology romantic drama that is set to release on Valentine's Day, February 14, 2020. However, despite fact that Vijay Deverakonda is a massively popular actor, many box office analysts believe that World Famous Lover might underperform at atres.

 worldwide rights for film are valued at ₹30.5 crores, so World Famous Lover would have to earn around ₹31.2 crores in order to breakeven and be considered a hit. But many think that film will face too many challenges to be a successful hit. 

Reasons why Box Office Analysts believe Vijay Deverakonda's World Famous Lover might fail

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Vijay Deverakonda's previous performances

Vijay Deverakonda became a big name actor after his massive success in Arjun Reddy. After that, he once again dominated box office in Geetha Govindam as well. However, his latest films before World Famous Lover, TA and Dear Comrade failed to impress at box office and were considered failures. Undoubtedly, his previous failures will affect performance of  World Famous Lover.

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Poor Marketing

In spite of Dear Comrade's aggressive marketing, film only mand to earn around ₹21 crores at box office. In contrast, World Famous Lover was barely marketed and filmmakers are mostly depending on Vijay Deverakonda's fame to sell film. Due to this reason, film might t breakeven, as many moviegoers might t be aware of its release. 

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Similarities with Arjun Reddy

Vijay Deverakonda became an acclaimed actor after his role in Arjun Reddy. trailer for World Famous Lover revealed that actor would be playing a similar, emotionally unhinged character in film, as he did in Arjun Reddy. However, while such characters are popular, y are rarely viable in a romance film. Furrmore, Arjun Reddy and its remakes received a lot of backlash in recent times, as many found lead protagonist to be too toxic. This might harm box office performance as well. 

timing of film's release

World Famous Lover is set to release on Valentine's Day, which suits film's mes. However, February is a statistically bad month for Telugu cinema. Many big-budget films that have released in February have failed to earn at box office. Vijay Deverakonda's World Famous Lover might suffer same fate due to its poor release timing. 

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