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Published 17:26 IST, April 7th 2024

Social commerce set for rapid growth, but authenticity concerns remain: Experts

While social commerce presents lucrative opportunities, concerns regarding authenticity and trust remain paramount.

Reported by: Business Desk
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The rise of synthetic content generated by AI further complicates authenticity challenges on social media platforms | Image: Pixabay
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17:26 IST, April 7th 2024