Published 15:30 IST, December 20th 2020
Ryan Reynolds shares tips for budding businessmen who take their work seriously
Ryan Reynolds is a serious businessman. He bought Portland-Oregon-based Aviation American Gin in 2018. He gives tips for a budding businessman. Take a look.
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The actor-producer-entrepreneur Ryan Reynolds is popular for playing superheroes such as Deadpool and Green Lantern. His off-screen persona just like on-screen is super funny. Ryan Reynolds does more than writing a witty copy. He has been pioneering a new style of vertically integrated marketing since the time he bought Aviation Gin. In an interview with the Gentleman’s Journal, the actor opened up about his journey as a marketer. Here are some of his tips to a budding businessman who takes their work seriously.
Ryan Reynolds' tips for a budding businessman
Know your stuff and if you don’t know, learn it
Ryan Reynolds believes that there are no half measures when it comes to Aviation Gin. He says that he is really involved in each process. He is also present in every aspect of the business because he loves gin. He loves it more than any other liquid in the world except water.
Never underestimate the power of a strong handshake
The actor has a tight-gripped advocate of a strong business handshake. He believes that there is a tremendous amount of integrity in the liquor business. He says that a handshake and a word really mean a meaningful bond. So, Ryan often jets off to shake their hands and meet people.
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Learn the art of conflict resolution
Ryans say that at the end of the day, Hollywood is all about conflict resolution. He adds that he has started producing stuff and that is more challenging because it is managing a machine. Further adding, Ryan says gradually you begin to realise what it takes to resolve all sorts of conflicts.
Ryan believes true strength comes from strong business partnerships
The Deadpool actor loves honest collaborations and for his Aviation Gin business, the actor joined hands with Sir Richard Branson. Ryan speaking about the partnerships, he says that people have tremendous brand equity to share and you’re sharing your fledgeling brand equity with them in return.
Ryan Reynolds acquired the liquor brand Aviation American Gin in February 2018. He plays an active role in the product’s creative direction. Last year, the actor and comedian also purchased an ownership stake in Mint Mobile. This year in the month of July, he joined Match Group as a board member and in September, it was announced that he joined forces with his fellow actor Rob McElhenney to purchase professional football club, Wrexham AFC.
Image Source: Ryan Reynolds Instagram
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15:30 IST, December 20th 2020