Published 13:42 IST, November 17th 2020
Taylor Swift condemns Scooter Braun again for selling her music off without her knowledge
Taylor Swift recently took to her Twitter to denounce Scooter Braun's commercial dealings of her own music behind her back with Shamrock Holdings
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Taylor Swift is an eminent American pop superstar who has given her audience some superhit songs and albums over the years. She began her career in music with her self-titled album called ‘Taylor Swift’ with Big Machine Records when she was just 16 years old. Recently, Taylor Swift voiced her honest take on the music manager, Scooter Braun’s, transactions of the music rights to her albums. This is the second time in the last year and a half that the musician and Scooter Braun have had a public art-vs-business clash.
Taylor Swift's masters sold to Shamrock Holdings
After around a year and a half that Scooter Braun bought the rights to Taylor Swift’s master recordings, he has sold 100% of them to Shamrock Holdings. Taylor Swift had gotten into a public rift with Scooter Braun and his extremely commercial approach in the past towards her art. Similarly, this time, Taylor did not hold back from slamming this move of Scooter Braun yet again.
Taylor slammed Scooter Braun on her Twitter
The musician took to her Twitter on November 17, 2020, to clear up the air about her contribution in the sale of her master recordings. In the post, it was revealed that Scooter Braun had sold 100% of the rights to Shamrock Holdings and Taylor Swift only found about this through a letter, that the former had sent to her a few weeks back. Taylor's music, album and album art were all sold to them.
Been getting a lot of questions about the recent sale of my old masters. I hope this clears things up. pic.twitter.com/sscKXp2ibD
— Taylor Swift (@taylorswift13) November 16, 2020
In the letter on Twitter, Taylor addressed the fact that this was the second time that her music was sold without her prior knowledge of the deal. The news of ‘Scooter Braun buys Taylor Swift's catalog’ and the backlash from the artist had made headlines the last time this happened. Taylor also stated how Scooter Braun’s team had made it clear to Shamrock Holdings that they should not contact Taylor about this deal, or it would be called off.
Taylor is re-recording her old music
Although, this commercial dealing with Taylor's music has been extremely infuriating and disturbing to her and her fans, she has some good news as well. In the letter, Taylor mentioned that she has been recording newer versions of her old music. She said she has lots of surprises in store for her fans regarding her music. Her recreating her music has been an exciting and fulfilling experience as well
13:42 IST, November 17th 2020