Published 20:42 IST, November 11th 2019
Amul's latest doodle is a tribute to Ayushmann Khurrana's 'Bala'
"‘Bala’, the Bollywood grosser with a message!," wrote Amul on their Twitter handle as they shared their latest doodle on Ayushmann Khurrana's film Bala.
Amul, the dairy giant, is known for its iconic topical advertisements which have been entertaining the audiences for years. The dairy products manufacturer has come up with yet another topical, this time on Ayushmann Khurrana's hit film Bala. Celebrating the success of Khurrana's film that revolves around the problem faced by men and baldness, Amul's doodle touched the hearts. Yami Gautam reacted to the doodle with a star heart emoji.
We are sending out powerful social messages with 'Bala' Ayushmann Khurrana
Ayushmann Khurrana says his latest release "Bala", which has also become his highest opener with Rs 10.15 crore, aims at "sparking a thought shift" in an entertaining manner. "Bala", which released on Friday, is produced by Dinesh Vijan and features Ayushmann as a young man with receding hairline. "With 'Bala', we are sending out some really strong and powerful social messages in the most entertaining manner possible and I'm delighted that the film has instantly connected with audiences on day one.
"I only hope that the film entertains the whole of India because only this way we will be able to communicate everything that 'Bala' is trying to say and spark a thought shift," the actor, 35, said in a statement. The movie also features Yami Gautam and Bhumi Pednekar in pivotal roles. Ayushmann said "Bala" is one of his "most precious" scripts to date. "I'm humbled with the response and delighted that I have again backed a film that has its heart at the right place," he added.
(WITH PTI INPUTS)
Updated 20:58 IST, November 11th 2019