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Published 20:07 IST, December 12th 2020

Clothing brand approaches dead author for endorsement, manager's reply goes viral

An unidentified clothing brand recently made headlines after one of its representatives reached out to an American author for endorsement.

Reported by: Riya Baibhawi
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Clothing brand approaches dead author for endorsement, manager gives hilarious reply
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An unidentified clothing brand recently made headlines after one of its representatives reached out to an American author for endorsement. However, Ursula K Le Guin, who they approached had passed away two years ago. A screenshot of the letter which was shared on social media has elicited amused responses from netizens. 

Le Guin, who is known for her works in speculative fiction, passed away in 2018. However, her Twitter and Instagram account is run by her literary estate. It was one of the social media managers from this estate who posted a picture of the letter which he received. In a tweet, he also replied stating that it won’t work out now.

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“Hi Ursula, My name is Laura and I am the Head of PR at the International brand! We came across your Instagram profile "ursulakleguin", and LOVE your style. We'd love to have you as one of our Brand Ambassadors,” the letter read.

The post has gone viral on social media with over 41,000 likes and thousands of retweets. In the comments section, netizens shared their funny thoughts and opinions on the viral post. "I love this response from Le Guin’s estate. The Head of PR might do better to pursue authors who are alive. Maybe the company could design leggings with brownie baby bears and have you model them?," wrote a user. "Ursula this could be huge for you," joked another Twitter user. 

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About Ursula Le Guin

Ursula Kroeber Le Guin was an American author best known for her works of speculative fiction, including science-fiction works set in her Hainish universe, and the Earthsea fantasy series. She was first published in 1959, and her literary career spanned nearly sixty years, yielding more than twenty novels and over a hundred short stories, in addition to poetry, literary criticism, translations, and children's books. Her famous works include The Left Hand of Darkness, A Wizard of Earthsea, The Lathe of Heaven amongst others. 

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20:07 IST, December 12th 2020