Published 08:15 IST, December 20th 2020
Recap 2020: Social media influencers who ruled 2020 with their content
2020 has been quite a rollercoaster but with it finally coming to an end, here is a list of some of the most popular social media influencers this year.
The year 2020 was not quite what people expected. With nowhere to go, locked up inside homes, people had a lot of time in their hands which most of us, spent on the internet, and binge-watching new films and series one after the other. This was also the time social media users were searching for new content to watch and binge on, and some social media influencers did not disappoint. Read on to know about the top social media influencers in 2020, who ruled with their content and had people going back to their profiles for more.
Social media influencers in 2020
Bhuvan Bam
The first person on the list would be Bhuvan Bam, who with his quality comic content has garnered around 11.1 million followers on Instagram. The comedian rose to fame with his Youtube channel BB ki Vines where he made videos, featuring himself in different characters which his followers loved. In 2018, Bam became the first Indian individual YouTube content creator to cross 10 million subscribers. Bhuvan's fans are crazy for his characters including Titu Mama, Bablu, Janki, Mrs. Verma, Adrak Baba, and Mr. Hola. He also appeared in a short film titled Plus Minus opposite Divya Dutta which went on to win a Filmfare award for the Best Short Film.
Carryminati
Ajay Nagar, popularly known by the name Carryminati is a popular Youtuber who started making videos about his gaming skills in 2014. With over 16.7 million followers on Youtube, Carryminati's claim to fame is his roast videos that are loved by his followers. One of Carryminati's controversial video garnered over 7 million views within a week making it his most famous video. He has 10.4 million followers on Instagram and is reportedly going to make his movie debut in the Ajay Devgn and Amitabh Bachchan starter MayDay.
Yashraj Mukhate
When talking about social media creators who ruled 2020, this one can't be missed at any cost. Yashraj Mukhate rose to unprecedented levels of fame with a song that was a dialogue mashup from a Hindi TV serial - "Rasode mein kaun tha?". The Instagram and Youtube personality climbed to more than a million followers in a span of a week after he released the song that went viral, started a meme fest, and basically broke the internet. Ever since then, Yashraj hasn't disappointed his fans and time and again rolled out quality content, which his fans love to make viral within no time of its release. His songs Biggini shoot, and Tommy featuring Shehnaaz Gill, and Bullaa were the most popular of the lot.
Kusha Kapila
Kusha Kapila is known for her amazing comic timing. The Instagram sensation has about 1.5 million followers on the social networking site and keeps her followers entertained with funny videos and clips. She rose to fame with her South Delhi videos, where she portrayed various characters who hailed from South Delhi, perfecting their accent and mannerisms. Her most well-known character remains that of Billi Maasi. Kusha Kapila has appeared in several series like Back Benchers, Son of Abish, and Kitchen, Khanna, and Konversations. She also made her Bollywood debut this year in Netflix's Ghost Stories.
Dolly Singh
When we talk about South Delhi characters and funny videos based on them, there is no way in which one can miss out on Dolly Singh. Another social media sensation, Dolly too rose to fame with her fabulous portrayal of South Delhi women. She is also known for making videos for Youtube related to lifestyle and fashion, and the influencer has around 1.1 million followers on Instagram. Her short comic videos on Instagram are the reason for her huge fan base, where she portrays different characters in a hilarious way with ease.
Ashish Chanchlani
2020 social media influencers also include Ashish Chanchlani who is extremely popular for his vines on Youtube and Instagram. The social media star makes vines on reality shows, short comic videos on various characters and has also started a professional acting career. He has around 22.8 million subscribers on Youtube and 9.7 million followers on Instagram. Ashish made his television debut with Pyaar Tune Kya Kiya in 2018 and has worked with Shahid Kapoor and Kartik Aryan in his youtube videos while promoting their films. In 2018, he was awarded the Dadasaheb Phalke International Film Festival Award for Best Digital Influencer.
Ruhee Dosani
Ruhee Dosani is an NRI social media content creator who gained popularity in 2020 by making videos on Instagram. Ruhee makes dance videos with her family members and friends on Bollywood songs which are loved by her 445k followers. Her bio reads 'Punjab di kudi now in foreign (not Canada)', but her love for Hindi songs and movies is quite evident in her videos. Her dancing clips include her foreigner friends as well who are equally enthusiastic about their Bollywood dance moves. One of her latest videos also has her dancing with her buddies on Yashraj Mukhate's song, Twadda Kutta Tommy, which has garnered more than 929k likes.
Ranveer Allahbadia (BeerBiceps)
Ranveer Allahbadia, known by his YouTube channel name BeerBiceps, is a social media sensation. He started making videos in 2014 relating to weight loss and fitness and now he is famous for his podcasts with celebrities from every field. He even had a podcast with the global sensation Priyanka Chopra, Rajkummar Rao, Boman Irani and many others. His YouTube Channel has around 3 million subscribers and he has a huge following on Instagram that stands at 1.1 million. His podcast, titled The Ranveer Show , has him talking to his famous guests about their journey in their respective fields.
Nikunj Lotia (BeYouNick)
Nikunj Lotia better known as BeYouNick has over 1.6 million followers on Instagram and over 4.13 million subscribers on his YouTube channel. He is known for his famous comedy sketches on his YouTube channel - BeYouNick. He even represented India at the Vidcon US 2019 as one of the leading digital creators.
Niharika NM
Niharika NM, who has been going viral for her relatable and sassy content became one of the fastest growing content creators on Instagram by touching 1 million followers in just two months, from October to December 2020. Niharika has been the only solo creator to be chosen as one of the global ambassadors of “Creators for Change- a YouTube initiative” twice in a row, which uses influencers to generate awareness and engage their audience regarding relevant social issues.
Abhi and Niyu
Abhi and Niyu rose to fame with their informative videos on Instagram. Their Instagram profile has 1.5 million followers currently. Their videos range from farmer protests to COVID-19 vaccine and about the teacher who won an award recently of 1 million dollars. Their short and crisp Instagram videos are informative, easy to understand and to the point which is why they enjoy such a huge following.
Richa Negi
Dr Richa Negi, a COVID-19 frontline warrior rose to fame overnight when her video went viral on social media. The young doctor could be seen dancing to Garmi in a PPE kit. Her video received more than 20 lakh views and shot up her followers to 276k within no time. She still regularly posts her dance videos on Instagram, which receive love from her followers as well.
Image Credits: Bhuvan Bam, Kusha Kapila, Nikunj Lotia and Yashraj Mukhate Official Instagram Accounts
Updated 18:12 IST, December 23rd 2020