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Published 01:56 IST, March 31st 2020

Amul celebrates Mahabharat rerun with tropical doodle amid nationwide COVID-19 lockdown

Celebrating the re-run of Indian epic show Mahabharata, the country’s leading dairy brand Amul on March 30 took to Twitter to share its famous topical doodle.

Reported by: Riya Baibhawi
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Amul celebrates Mahabharat rerun with topical doodle as COVID-19 battle continues
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Celebrating the re-run of Indian epic show Mahabharat, the country’s leading dairy brand Amul on March 30 took to Twitter to share its famous topical doodle. In the advert, Amul played on the name of show twisting it to ‘Mahabutter’ while describing it as ‘epic taste’. Mahabharat has been re-running on Doordarshan since March 28 as the country struggles with the coronavirus lockdown.

The doodle features the 'butter girl' sitting comfortably and watching the show on television. The doodle also shows her holding bread and butter and sitting on a stool chair barefoot. Amul, through this advert, also advises people to stay home during the lockdown, asking them to enjoy their favourite shows at home.

Read: Amul Comes Up With Creative Topical Post On 21-day Lockdown Amid Coronavirus Pandemic

Read: First 15-20% Panic Rise, Then 30% Fall; Overall 10-12% Dip: Amul Chief Sodhi On Milk Sales

Ramayan and Mahabharat Re-Run

Prasar Bharti first decided to re-air the popular mythological TV show, Ramayan on DD National which was originally aired in 1987-1988. Later, it also announced that BR Chopra's Mahabharat will also make a comeback on the small screen during the lockdown. The show will also be broadcasted on DD National twice every day from March 28, 2020. One episode will air at 12 pm while the other will air at 7 pm.

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Read: After 'Ramayan', BR Chopra's 'Mahabharat' Too Makes A Comeback On DD National

The deadly novel coronavirus COVID-19, that originated from China in December 2019, has spread across 200 countries in the world. Presently, there are over 7,72,226 confirmed cases of COVID-19 infection which has led to the death of 37,022 people globally.

Read: Amul Ad On 'Janta Curfew' Calls For National 'thaali Haath' Appreciation Amid Coronavirus

01:56 IST, March 31st 2020