sb.scorecardresearch

Published 15:51 IST, July 20th 2019

Pub in Gurugram launches first-ever 'female beer', fills netizens with fury

In an absolute sexist move, a pub in Gurugram recently launched a new variety of an absurd beer, claiming it to be 'India's first female beer.'

Reported by: Richa Mukherjee
Follow: Google News Icon
  • share
Pub in Gurugram launches first-ever 'female beer', fills netizens with fury
null | Image: self

In an absolute sexist move, a pub in Gurugram recently launched a new variety of an absurd beer, claiming it to be 'India's first female beer.'

In an assumptious and misogynist claim, the pub on social media advertised the new product as a 'non-bitter beer for women' 

The sexist ad read:

"Women don’t generally like bitter beer and that is why they have introduced this lady-friendly beer that is sweet in taste. Gone are the days when beer was called a man’s drink ‘cause it’s bitter and strong’ cause now we have Beer cocktails that are perf for the pretty ladies too!”

READ| Honey Singh 'Makhna' Controversy | Punjab's Women's Panel Chief Says, "We Are Going To File An FIR, Make Sure The Song Is Banned", And Demands Censor Board Action Over Utterly Sexist And Shameful Lyrics

This shameful gender-biased distinction in a beverage was not taken well by the netizens who furiously lashed at the pub. Following the dissent, the post was taken down, however, the post instantly garnered attention on social media: 

READ: Israeli Brewery Apologizes For Placing Mahatma Gandhi's Picture On Beer Bottles

Updated 22:06 IST, July 20th 2019