sb.scorecardresearch

Published 15:17 IST, December 28th 2023

Parle-g replaces iconic girl's image with this instagram influencer's face, here's why

Parle, the biscuit manufacturer, astonished internet users by featuring an influencer's face on its packet cover instead of the iconic Parle-G girl.

Reported by: Manasvi Asthana
Follow: Google News Icon
  • share
arle-G featured a smiling image of Mr Bunshah on the biscuit wrapper instead of the iconic girl.
arle-G featured a smiling image of Mr Bunshah on the biscuit wrapper instead of the iconic girl. | Image: Insta: @officialparleg

Parle, the biscuit manufacturer, astonished internet users by featuring an influencer's face on its packet cover instead of the iconic Parle-G girl. In response to content creator Zervaan J Bunshah's viral video posing a humorous question to his followers, Parle shared the amusing post.

He asked in a video, "If you meet the owner of Parle, do you call him Parle sir, Mr. Parle, or Parle G?" The video shows Mr. Bunshah sitting in a car, wearing a perplexed expression, as the catchy 'Ae Jee Oo Jee' track from Anil Kapoor's movie 'Ram Lakhan' plays in the background.

Shared three days ago, the video quickly went viral, prompting hilarious responses from Instagram users.

Parle-G took notice of the video and joined in the fun, leaving a witty comment. The official Parle-G account remarked, Bunshah ji, you can call us the OG."

Subsequently, Parle-G incorporated a cheerful picture of Mr. Bunshah on the biscuit wrapper, replacing the iconic girl.

"While you figure out what to call the owner of Parle-G, you can call us your favorite biscuit to enjoy with a cup of chai. What say @bunshah ji,'' read the caption.

Thrilled by the gesture, Mr. Bunshah replied to the post, expressing his fondness for Parle-G biscuits from his childhood. “BAHAHAHAHAHA SEASONS GREETINGS INDEED. Parle G will always be my nourishment growing up, after any excursion, party, gathering, craving, fancy cake mein bhi ingredient rehta hai! I toh ate the biscuits as a kid thinking I'd become smarter. Usme toh kalti diya tum logon ne,” he wrote.

Internet users expressed joy at the heartwarming gesture, with many considering the content creator fortunate.

Updated 15:17 IST, December 28th 2023