Not just iPhone, 2023 was also taken by storm with these launches

Apple's iPhone launches are always talk of the town, but here are some product launches by tech companies that also took 2023 by storm in ways of innovation, utility and effectiveness.

1. Google

Image source: Google

American search engine and technology giant Google has launched its own range of foldable phones under the Pixel range, after Samsung’s Z Plus range last year took the world by storm.

“The Pixel Fold, our first foldable phone, made its big debut in 2023. Meanwhile, we continued our A-series with Pixel 7a, and we launched Pixel 8 and Pixel 8 Pro. Our latest Pixel series is powered by Google Tensor G3 and sports a new batch of pro-level camera features,” the company said in a blogpost last week.

Image source: Google

Google also introduced Chromebook Plus, an AI-driven laptop with features and tools for consumers to step up their laptop game.

The devices have been developed in partnership with Acer, Asus, HP and Lenovo, and are aimed at users unfamiliar with PC specs and come with faster processors and offer double memory and storage compared to non-Plus variants.

2. Jio

Image source: Jio
 

Closer home, Reliance under its tech and telecom arm Jio launched the JioBook 4G laptop with JioOS operating system that offers SIM card connectivity and cloud storage at an affordable price of under Rs 20,000.

This is a significant development, after government imposed restrictions on import of laptops citing national security concerns.

Image source: Jio

The company also launched JioBharat phones at Rs 999, in a bid to replace 2G phones.

3. Nothing

Image source: Nothing

Tech brand Nothing launched its smartphone Nothing 2 around the mid of 2023, with 8.6 mm display, a glass back and Gorilla Glass over the screen on the front. Lauded for its transparent display, the phone has Glyph bars which double up as a visual timer for the timer feature on your phone and also with apps like Uber to show the estimated time of ride arrival.