Apple launched the Apple TV+ video streaming service during the annual hardware event, as expected. Apple CEO Tim Cook offered a quick recap of the original programming Apple has teased so far - "The Morning Show," with Jennifer Aniston and Steve Carrell. Apple also premiered the trailer of the show "See." The first original Apple show will be available on November 1st and Apple will launch a new original show every month. Apple TV+ subscription service will be available at $4.99 per month. With the launch of Apple TV+, the company is looking to compete with the likes of Netflix, Disney, etc. In what could be good news, Apple is offering 1-year free Apple TV+ subscription to those purchasing an Apple TV, Mac or iPhone.

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What is Apple TV+ service?

In March, Apple initially announced Apple TV+ video streaming service to host exclusive original shows, movies and documentaries. Apple TV+ will compete directly with Disney and Netflix. The platform will feature a slate of programming from creative artists around the world, including Oprah Winfrey, Steven Spielberg, Jennifer Aniston, Reese Witherspoon, Octavia Spencer, J.J. Abrams, Jason Momoa, M. Night Shyamalan, Jon M. Chu and more.

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