Xiaomi says it sold more than 5 lakh TVs in 24 days, ahead of Diwali

Xiaomi on Friday today announced that it has managed to sell 5 lakh units of Mi TVs in just 24 days starting 28 September, courtesy of festive sales on Amazon, Flipkart and Mi.com, in addition to various other offline channels. Xiaomi said Mi TV was the highest-selling TV on Amazon and Flipkart during the shopping festival. Mi TV was also the highest-selling TV across Amazon and Flipkart during the same period.

Xiaomi becomes No.1 Smart TV brand

"Our Smart TV business was born in 2018 and it has flourished well in India. In a short span of time of three months since inception, we became the #1 Smart TV brand in India and have continued our streak for five consecutive quarters. This is a testament to all the love from our Mi Fans where they helped us reach a monumental 500,000 in just 24 days. We believe, we are the first brand to achieve this milestone in less than a month and we are thrilled, and equally humbled by all the love we received from our customers," Eshwar Nilakantan, Category Lead - MiTV, Xiaomi India said.

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READ | Xiaomi sold more than 2.5 Lakh Mi TVs on during online festive sales!

Previously, Xiaomi said it sold over 2.5 lakh TVs during Amazon's Great Indian Festival, Flipkart Big Billion Days and Diwali with Mi on Mi.com online festive sales. The company said Mi TV was the highest selling TV on Amazon and Flipkart during the ongoing shopping festival sale. Xiaomi also said the company is leading the Smart TV brand on Flipkart in terms of 'value.'

Earlier, Xiaomi claimed it sold over 43 Mi TVs every 60 seconds. Also, on Amazon, two of the top give best-selling Smart TVs were Mi TVs while two of the models Mi TV 4C and Mi TV 4A Pro were number 1 and number 2 respectively on Amazon, Xiaomi said.