Published 17:57 IST, April 11th 2020

CEO Prasar Bharti responds to a user claiming Doordarshan is streaming 'Ramayan' from DVD

Doordarshan (DD) became the highest watched channel in India for the week that ended on April 3, BARC said on Thursday

Reported by: Chetna Kapoor
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iconic television drama 'Ramayan' is back on screen for weekly fix of television and religion for people amid ongoing pandemic Coronavirus. government's anuncement that it would rerun show on DD National at 9 am and 9 pm every day brought back stalgia for times that were simpler and TV viewing was about community. When neighbours with television sets opened ir doors for ors and families timed ir routine to match screenings.

A user on Twitter though pointed out and claimed that Doordarshan was streaming 'Ramayan' through a Moser Baer DVD. Responding to tweet, CEO Prasar Bharati, Shashi Shekhar wrote, "This does t seem to be from Doordarshan please re-check your source."

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Ar user pointed out use of advertisements on channel and wrote, "I am observing increase in advertisement day by day. May be repeat of same ads can be avoided to fix timing and avoid trimming content. I understand ads are paid content but it has to be balanced." Responding to this, Shekhar wrote, "Feedback ted. However would request everyone's patience with advertisements. Brands reaching out to a large audience spurs consumption and ecomic activity at this critical juncture. Also every rupee of commercial revenue to DD is a rupee of tax payer money saved."

Meanwhile, Doordarshan (DD) became highest watched channel in India for week that ended on April 3, BARC said on Thursday.

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"Ramayan", which began its telecast in 1987, made household names out of its two stars Arun Govil and Deepika Chikhalia.

Apart from Ramayan, Doordarshan also brought back more of its iconic shows such as ''Chanakya'' and ''Shaktimaan'' during ongoing 21-day lockdown to combat coronavirus. In a statement, Information and Broadcasting Ministry said Doordarshan will be retelecasting five shows -- ''Chanakya'', ''Upanishad Ganga'', ''Shaktimaan'', ''Shriman Shrimati'' and ''Krishna Kali''.

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(With PTI inputs)

17:57 IST, April 11th 2020