'No inappropriate ads': Twitter takes steps to prevent misinformation on Coronavirus

Twitter on March 4 said that it will t allow any advertisers to use new coronavirus outbreak to send inappropriate ads to its users. Twitter, however, said that it would allow government entities to propagate public health-related information and advertisements on its platform. American social media platform in a press release also said that it will work with nprofit organisations to ensure y can build fact-checking campaigns to fight disinformation on COVID-19.

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Twitter in press release said, "Based on our Inappropriate Content Policy, we will halt any attempt by advertisers to opportunistically use Covid-19 outbreak to target inappropriate ads. Government entities that want to disseminate public health information will be permitted to promote ads on Covid-19."  

Twitter has also launched an internal COVID-19 campaign p through its employee donation matching program to support humanitarian response and relief efforts around world. 

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Twitter furr added that it has also ensured that events featuring credible information about coronavirus is available on top of home timeline for everyone in Japan, South Korea, India, Australia, Argentina, Brazil, Canada, Egypt, Ireland, Colombia, Mexico, New Zealand, Saudi Arabia, Spain, United Arab Emirates, UK, and United States. On or hand, Facebook said that it will provide free advertising to World Health Organisation (WHO) to ensure that users are t misinformed about outbreak. 

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Coronavirus outbreak

new coronavirus also kwn as COVID-19 has claimed more than 3,200 lives across globe and has infected over 95,000 people since December 2019. According to reports, at least 268 people have died outside mainland China, which makes it worst disease outbreak in 21st century. virus originated from a seafood market in Wuhan city, where animals were being traded illegally. Hubei province in China has been most affected by contagious disease, which is also epicentre of virus. 

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Im Credit: AP