YouTube Rewind 2019 ditches old format; PewDiePie makes a return after controversy

YouTube Rewind, online video sharing platform's year-in-review, has come back with a completely new format on Thursday after a trail of negative reviews last year. YouTube is w looking to unwind its failures from 2019 and t end up in a yet ar 'most downvoted video of all time' situation or with need to prompt a statement from CEO of YouTube. In 2018, video h featured a mologue by Hollywood actor Will Smith and attracted widespre criticism for slogan, "Everyone Controls Rewind." This h brought in over 17 million downvotes, making it most disliked video in history of YouTube.

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PewDiePie makes a comeback to YouTube Rewind 2019 after a long absence

platform's 2019 annual highlight reel features controversial artist PewDiePie, who has me a return to video-sharing platform after being away for last two years. Also, for this year, YouTube ditched original production format where it would use some of most popular artists and chose to simply make a coll of most popular YouTube content from this year. This features a breakdown of most-liked creator, most-searched trends, dance, music, beauty related videos, most-viewed games, creators, breakout artists, and so on.

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Watch YouTube Rewind 2019:

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PewDiePie is one of few creators that h me it to more than one of popular categories. PewDiePie h earlier been involved in a lot of controversies, but according to  he of YouTube’s culture and trends team, he helped bring back Minecraft craze amongst or creators. He also ded that y tried creating something that was super accurate to superfans, people who care about concept and come for YouTube Rewind every year. Unfortunately, for YouTube,  video has again received negative response garnering just 947K likes over 1.7M dislikes as of w. As for PewDiePie, it is yet to be seen if he will be able to reclaim kind of mainstream marketing appeal that he once brought.

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